A M I N I M A L [ pronounced A-MINI-MAL ] is a philosophy for the direction of Art and Design in the 21st Century. Pertaining to Minimal art, Aminimalism follows some of the underlining principles of Minimalism, yet takes it to another level of simplified complexity. With emerging technology and advanced tools such as computational geometry and 3D printing, design can be created on the same level of attention to aesthetic as well as with intricacy and precision.
AMINIMAL Studio is a Brooklyn-based company focused on researching complex systems and emerging technologies as an approach to designing 21st century products. Lana Blum Briscella and John Briscella are the creative minds behind AMINIMAL.
As designers and innovators, Lana and John have demonstrated 3D printing as a method for manufacturing high quality products for companies such as MakerBot, the MoMA Store and Shapeways. Their compilations of designs include the Field Test Jewelry collection, the Makerbot Mixtape, the Makerbot Watch, overall design of the Makerbot store and the Shapeways sake set creator. They completed the Artist in Residency program with Autodesk in order to develop a new philosophy for creating digital art and design.